5th Annual

White Mountains Crush Festival CANCELED due to COVID19

We do have other plans though!  Check out our Winemakers Weekend.

We plan to be back in 2021, bigger and better!

Buy CRUSH Tickets Now

Friday, October 25, 2019

Winery Open to Public 1pm – 10pm

7pm – 9pm Atrium Wine Bar Cocktail Welcome Mixer

Saturday, October 26, 2019

Winery Open to Public 12pm – 10pm

9am Educational Workshop #1 – “Varietal Wines vs. Blends”
10am, 11am, & 12pm Meet the Winemakers Tour & Barrel Tasting
11am Educational Workshop #2 – “Old world wine, new world fruit”
12pm – 4pm Grape Stomping “I Love Lucy” style.
12pm – 3pm Stompers Picnic, Lunch Provided
1pm – 4pm Winemakers’ Wine Tasting in the Winery 
6pm Wine Dinner

Sunday, October 27, 2019

Winery Open to Public 11am – 9pm

10am Educational Workshop #3 -“Dispelling the oldest wine myths”

WANTED:  Grape Stompers with big feet and good balance!  Join us October 25th – 27th at our winery, located at the RiverWalk Resort at Loon Mountain for a weekend of grape stomping, wine tasting, winemaker tours, wine education workshops, celebrations and more.  Everyone always asks us if we crush our grapes like Lucy did in her famous skit on TV.  The short answer is… Yes we do, at our White Mountains Crush Festival aka “CRUSH” event.  We need your help (kind of) in stomping these grapes and starting the winemaking season.

We are celebrating the end of the harvest season, and the start of the winemaking season on this one special weekend.  Stomp grapes, sample wine, learn from our winemakers, and eat your heart out.

A-la-carte Ticket Prices:

  • Educational Workshop #1 – $10 pp – BUY NOW
  • Tour & Barrel Tasting – $25 pp –   SOLD OUT
  • Educational Workshop #2 – $10 pp – BUY NOW
  • Grape Stomping “I Love Lucy” Style – $25 pp –  SOLD OUT
  • Stompers’ Picnic, Lunch Provided – $25 pp   SOLD OUT
  • Winemakers’ Wine Tasting in the Winery – $15 pp –   SOLD OUT
  • Wine Dinner – $60 pp SOLD OUT
  • Educational Workshop #3 – $10 pp – BUY NOW

Combo Ticket Prices:

  • Stomp & Picnic Lunch – $45 pp (save $5) –SOLD OUT
  • Everything EXCEPT DINNER – $105 pp (save $15)  SOLD OUT
  • DO EVERYTHING TICKET – $160 pp (save $20)  SOLD OUT

RiverWalk Resort Lodging Packages

Stomp & Picnic Package:  SOLD OUT
Deluxe Studio – $143 per person, per night ($45 for each additional event attendee)
One Bedroom Suite – $185 per person, per night ($45 for each additional event attendee)

Tour, Stomp, Picnic, Wine Tasting (No Dinner) Package:  SOLD OUT
Deluxe Studio – $203 per person, per night ($105 for each addition event attendee)
One Bedroom Suite – $245 per person, per night ($105 for each addition event attendee)

Do Everything Package:  SOLD OUT
Deluxe Studio – $258 per person, per night ($160 for each addition event attendee)
One Bedroom Suite – $300 per person, per night ($160 for each addition event attendee)

Add an additional night:  SOLD OUT
Studio – $195.64 including tax & fee
One Bedroom – $279.02 including tax & fee

Offer Valid: 10/25 & 26.  Package pricing based on double occupancy.  Must call the Resort directly to book.  All event participants will receive a complimentary RiverWalk wine glass to take home!

Book Hotel by Calling:  (603)745-7500

CRUSH Event Descriptions

“Big Feet” Grape Stomping

Grab your video cameras and smart phones for this once-in-a-lifetime photo/video op.  Kids and adults get the chance to go back in time to the days when wine grapes were stomped by foot.  That’s right, you can roll up the pant legs, and jump right in.  No shortage of laughs and smiles here.

White Mountains CRUSH Festival Dress UpIncluded with your stomp ticket is a “Crushed-It” Seven Birches T-shirt.   T-shirt sizes will be gathered at the point of reservations online.  We’ll be stomping the grapes from 12-4pm, during the stompers’ picnic, so your friends and family will be able to cheer you on.   We expect that you’ll be good and tired, after stomping all those grapes… so pace yourself!  Of course, bystanders and videographers are free to watch and laugh with the crowd.  Not everyone NEEDS to stomp.  But, those wishing to do the stomp or any of the other activities, will need tickets.

What to expect:  Expect to get dirty.  The tubs of grapes are not very deep, but you will get splashed, so dress appropriately.  You will want to wear loose-leg pants (or shorts) so you can roll up the legs.  Or, by all means ruin your pants… up to you.  We will have each participant sanitize their feet prior to getting into the tub, and we’ll have nice hot water to wash your feet off when you are done.  Plan for purple toes for a while.

Kids under the age of 10, STOMP FREE (no reservation required).  But, that does not include the t-shirt.

When buying your tickets for this event, you will be asked to select a time slot:  12pm, 12:30pm, 1pm, 1:30pm, 2pm, 2:30pm, 3pm or 3:30pm.  Times are subject to availability, so if you have a preference, please book early.  Space is limited.  Read more in our FAQ’s. View the Full Schedule.

$25 per person –  SOLD OUT

Stompers’ Picnic – Outside & Under the Tent

Stomping all of those grapes takes a lot of work, so you’ll be thankful that you bought the Stompers’ Picnic ticket.  Bring your picnic blankets and camp chairs to enjoy the food, sights, and sounds of the White Mountains.  Join your fellow crushers outside (under the tent) for a special “boxed lunch” picnic with music, yard games, and a variety of craft vendors from around the region.

Boxed lunch will include a sandwich of your choice, chips, pasta/potato salad, soft beverage or water, and cookie/brownie.  Your ticket includes both lunch and the live band entertainment.  Read more in our FAQ’s. View the Full Schedule.

$25 per person –   SOLD OUT

Meet the Winemakers Tour & Barrel Tasting

Interested in how our wines are hand-crafted, right here in The White Mountains of New Hampshire?  Included with this ticket is a “Meet the Winemakers” tour during one of the 3 available tour times.  This intimate tour of the winery and chat with our winemakers is a fantastic way to experience Seven Birches Winery.  Try a sample of wine aging in one of our oak barrels; chat with one of our winemakers as they demonstrate the equipment and describe the winemaking process.

White Mountains CRUSH Festival TourTour Includes:

  • Winery Production Room Tour
  • Winemaking “Chat” with the Winemaker
  • Barrel Tasting of Aging Red Wine

When buying your tickets for the event, you will be asked to select a tour time:  10am, 11am or 12pm.  Times are subject to availability, so if you have a preference, please book early.  Space is limited.  Read more in our FAQ’s. View the Full Schedule.

$25 per person –  SOLD OUT

Winemakers Wine Tasting in the Winery

Take a break from the action to sample a special selection of wines with our winemakers in the winery production room.   Much like our spring wine club release party, this is an opportunity for you to sample 6 wines that have not yet been released to the public.  In fact, the 6 wines we’ll be tasting are the wines included in the fall release of our wine club.  As you taste your flight of wines, our winemaker(s) will tell you a little more about where the fruit is from, how it is transformed into wine, and what to expect in the coming years.

This is in addition to our Winery Tasting Room hours of 12pm to 8pm and our Atrium Wine Bar hours of 12pm to 10pm, where you are more than welcome to select from our current wine tasting menu.

When buying your tickets for the this event, you will be asked to select a time slot:  1pm, 2pm, 3pm.  Times are subject to availability, so if you have a preference, please book early.  Space is limited.  Read more in our FAQ’s. View the Full Schedule.

$15 per person –   SOLD OUT

Wine Dinner – SOLD OUT

Join us for the final celebration of the season! Included with your dinner ticket is an all-inclusive meal.  That’s right… all you can eat local fare, plenty of Seven Birches wine, family and friends, all included.

Just in case the weather turns colder this year, the wine dinner will be held indoors at the Atrium, our new event facility (currently being renovated) adjacent to our Atrium Wine Bar, and only a short walk across the parking lot from RiverWalk Resort.  This catered meal will include an array of locally-sourced farm to table foods and of course, our delicious wines.  Read more in our FAQ’s. View the Full Schedule.

The wine dinner will be reception-style, with passed hors d’oeuvres, an opener station, main course station, and dessert station.  Your ticket will include one glass of wine that pairs with each station.  IF for some reason, 3 glasses of wine are not enough for you, or IF you would prefer another cocktail, a cash bar will also be available.

$60 per person – SOLD OUT

Educational Workshops *NEW*

Mike Appolo

photo courtesy Appolo Vineyard Facebook page

We have 3 wine education workshops built into the weekend schedule to satisfy your thirst for wine knowledge.  3 different winemakers from around the state of NH will be leading the fun and informative sessions that are designed to answer those intriguing questions about grapes and wine in general.

Sat. 9am“Varietal wines vs. blends; how, what, when and why?”
presented by Mike Appolo, Chief Wine Grower, Appolo Vineyards, Derry, NH.

Sat. 11amOld world wine, new world fruit; dry, barrel-aged fruit wine”
presented by Ken Hardcastle, winemaker from award-winning, Hermit Woods Winery, Meredith, NH.

Sun. 10amDispelling the oldest wine myths and clarifying their truths”
presented by Patrick Tetreault, associate winemaker at Seven Birches Winery.

Read more in our FAQ’s. View the Full Schedule.

$10 each workshop per person – BUY NOW

Atrium Wine Bar Wine Cocktail Mixer

*This event is included with the DO EVERYTHING TICKET only.  For space reasons, we are unable to sell this event individually.*

With your DO EVERYTHING TICKET, you can join us Friday evening at our all-new Atrium Wine Bar for one of our specialty wine cocktails.  Your ticket includes 1 glass of our specialty wine cocktails, including Glögg, our heavenly Swedish mulled wine drink.  After you check into your hotel, from 7pm to 9pm, gather with your friends, and your fellow grape stompers at the Atrium Wine Bar to start the weekend off right.  The Atrium Wine Bar is located in the Lincoln Village Shops, on Main Street, Lincoln and just a short walk across the parking lot from the RiverWalk Resort.  Weather permitting, this may be the last weekend of the outdoor patio at the Atrium.  Read more in our FAQ’s. View the Full Schedule.

Included with the Do Everything Ticket

A-la-carte Ticket Prices:

  • Educational Workshop #1 – $10 pp – BUY NOW
  • Tour & Barrel Tasting – $25 pp –   SOLD OUT
  • Educational Workshop #2 – $10 pp – BUY NOW
  • Grape Stomping “I Love Lucy” Style – $25 pp –  SOLD OUT
  • Stompers’ Picnic, Lunch Provided – $25 pp   SOLD OUT
  • Winemakers’ Wine Tasting in the Winery – $15 pp –   SOLD OUT
  • Wine Dinner – $60 pp SOLD OUT
  • Educational Workshop #3 – $10 pp –BUY NOW

Combo Ticket Prices:

  • Stomp & Picnic Lunch – $45 pp (save $5) –SOLD OUT
  • Everything EXCEPT DINNER – $105 pp (save $15)  SOLD OUT
  • DO EVERYTHING TICKET – $160 pp (save $20)  SOLD OUT

Live Entertainment

The Sweetbloods

Frequently Asked Questions

What's the wine dinner menu?

Selection of Passed Hors d’Oeuvres

Salad Station
Fresh Baked Rolls and Breads
Kale and Sun dried Tomato Barley Salad
Artisan Salad with Fresh Garden Vegetables Basil Vinaigrette
Baby Spinach and Arugula Salad with Sundried Cranberry, Sliced Granny smith Apples, Goat
Cheese and Toasted Walnuts with Braised Red Grape Vinaigrette
Wine Pairing TBD

Dinner Station
Apple Cider Brined Pork Loin with Port Wine reduction
Sauté Chicken Breast with Lemon Caper Butter
Linguine Bundles with Roasted Root Vegetables
Roasted Red Bliss and Sweet Potato in Herb Oil
Wine Pairing TBD

Dessert Station
Apple Blueberry Crisp with Fresh Cream
Wine Pairing TBD

What are the t-shirt sizes/measurements?

Men’s T-Shirt Sizes:

*Measured in Inches S M L XL 2XL
BODY LENGTH 28 29 30 31 32
BODY WIDTH 18 20 22 24 26
FULL BODY LENGTH 28 29 30 31 32
SLEEVE LENGTH 15.62 17 18.5 20 21.5

How to measure:
BODY LENGTH: Lay garment flat (face down). Measure from center back neckline seam straight down to bottom of the front hem.
BODY WIDTH: Lay garment flat. 1″ below the armhole flat measure the garment across the chest.
FULL BODY LENGTH: Lay garment flat(face down). Measure from center back neckline seam straight down to back bottom hem.
SLEEVE LENGTH: Lay garment flat(face down). Measure from center back neck to outer edge of shoulder seam, then along outer edge to sleeve end.


Women’s T-Shirt Sizes:

*Measured in Inches S M L XL 2XL
BODY WIDTH 18 20 22 24 26
FULL BODY LENGTH 25 26 27 28 29
SLEEVE LENGTH 13.75 14.5 15.5 16.5 17.5

How to measure:
BODY WIDTH: Lay garment flat. 1″ below the armhole flat measure the garment across the chest.
FULL BODY LENGTH: Lay garment flat(face down). Measure from center back neckline seam straight down to back bottom hem.
SLEEVE LENGTH: Lay garment flat(face down). Measure from center back neck to outer edge of shoulder seam, then along outer edge to sleeve end.

Will events sell out?

There’s no question that parts of the event will sell out… and some already have.  Please book right away to secure your spot.

You may notice that some individual event tickets sell out, but there are still tickets available for combo packages.  Why?

  • When one event within a combo package is sold out, that means that combo package can no longer be sold as is.
  • Generally, after an event is sold out, the only way to get in is to buy the “DO EVERYTHING” ticket.

We want everyone to enjoy themselves without fighting a crowd, and for this reason, we limit attendance to some of the events.  We hope you understand.

Contact Us if you have further questions.

What's new this year, compared to 2018?

  • We’ve added a Wine Cocktail Mixer event on Friday evening at our new Atrium Wine Bar for DO EVERYTHING ticket holders.
  • The Wine Dinner will NOT be held at LaVista restaurant outside on the RiverWalk Veranda for weather concerns.  The event is held rain/snow/shine, but we are concerned that the dinner outside will be uncomfortable at the end of October.  We have decided to move the dinner inside, to our newly renovated Atrium Event Venue, attached to our Atrium Wine Bar.
  • The Atrium Wine Bar is new this year and will be open all weekend for wines by the glass, specialty cocktails, snack foods and wine flights.  This is another great way to experience Seven Birches Wines, walking distance nearby at the Lincoln Village Shops.
  • Bottles may be purchased for consumption at the Stompers’ Picnic.  We sell everything you need to buy a bottle and take outside to enjoy for the CRUSH.
  • The stomp will have time slots that you choose when purchasing tickets.  This will keep the line moving more efficiently and give you a bit more time in the crush bin for those selfies.
  • The Winemakers Wine Tasting will also have set time slots chosen at the point of sale, to keep this hugely popular event from getting too crowded.

What's the difference between the "Winemakers Wine Tasting" and regular wine tasting in your tasting room?

The “Winemakers Wine Tasting” will be focused on the release of 6 new wines that are included in the fall release of our wine club.  Those wines will not be available on the standard tasting room menu, however will be available for purchase.  Plus, you’ll get to check out our winemaking equipment and chat with our winemakers.

Do existing wine club members get any sort of discount to the events?

Wine club members will get a 15% discount on all events of the day.  Please check your email or contact us for your promotion code to get the discount.  IF you are considering joining the wine club, now would be the perfect time to save!  Discounted tickets do not include hotel rooms.  And, the discount will expire on August 31st, 2019.  Book now!

Can we pick up our fall wine club release at the event?

Yes.  In fact, the “Winemakers Wine Tasting” is a mini party within a party at the CRUSH festival this year.  Wines included in the fall release will be sampled during this part of the day.  Make sure you come taste what you are taking home.  IF you were here at the spring release party, it will be very similar.

Can we bring pets to the event?

No.  For the safety, security, and enjoyment of all, we ask you to keep your pets at home this weekend.  Boarding is available nearby.

Can we bring our own wine to the picnic/stomp?

Wine by the bottle is available for purchase in the tasting room.  You are able to bring wine out to the picnic, however breakable glass is not allowed.  For that reason, we are fully stocked with plastic glasses, and all the implements you’ll need to enjoy the wine safely.

Are you looking for vendors?

Indeed we are.  Click here for more information on becoming a vendor at the festival.