The Executive Assistant’s Secret Weapon: Give Them Their Own Winery
Every executive assistant knows the challenge.
- Your CEO has everything.
- Another premium bottle of wine? They’ve received hundreds.
- A luxury gift basket? Forgotten in a week.
- A golf outing? They’ve done them all.
When your job is to surprise and impress executives who are accustomed to the exceptional, finding something truly unique can feel impossible.
What if, instead of giving them a bottle of wine…you gave them the opportunity to create their own?
Introducing the Seven Birches Barrel Club
At Seven Birches Winery, we’ve created one of the most exclusive wine experiences in New England: the Barrel Club.
- This isn’t a wine tasting.
- This isn’t a vineyard tour.
- This isn’t a “blend your own bottle” experience that lasts an afternoon.
- This is an opportunity to become a real winemaker.
Members of the Barrel Club commission an entire custom barrel of wine—crafted precisely to their vision—from grape selection all the way to the finished label. Our professional winemaking team handles every technical detail while the client makes the creative decisions.
Think of it like building a custom luxury home. The homeowner chooses the design, finishes, and details. The builder brings it to life. That’s exactly how the Barrel Club works.
Built Inside a Commercial Winery—Not a Tourist Attraction
Many wine experiences are designed primarily for visitors. The Seven Birches Barrel Club is different.
Your executive will work alongside the professionals inside our state-of-the-art commercial winery, where award-winning wines are produced every vintage. From sourcing premium grapes to fermentation, barrel aging, blending, bottling, corking, labeling, and final packaging, they’ll experience the authentic process of commercial winemaking.
This is the real thing.
Throughout the journey, they’ll collaborate with our experienced winemaking team while watching their vision gradually become reality. By the end of the process, they won’t simply own wine. They’ll own their wine.
The Ultimate Executive Experience
The Barrel Club is ideal for executives who appreciate craftsmanship, entrepreneurship, and memorable experiences.
It’s also surprisingly personal. Every decision reflects the owner’s tastes:
- Which grape varieties should be used?
- Should the wine be bold or elegant?
- French oak or American oak?
- What should the blend be?
- What story should the custom label tell?
- How should the bottles be packaged?
No two Barrel Club wines are ever the same.
A Corporate Gift That Lasts for Years
The completed project includes approximately 24 cases of custom-crafted wine.
That creates opportunities well beyond personal enjoyment. Executives have used their wine to:
- Present unforgettable client gifts
- Celebrate company milestones
- Thank board members
- Entertain VIP customers
- Stock private wine cellars
- Share with family and friends
- Celebrate retirement or major career achievements
Instead of giving one memorable gift… They create hundreds of memorable moments.
Perfect for Leadership Teams
The Barrel Club isn’t limited to individuals.
Many companies discover it’s an outstanding team-building experience for executive leadership groups, partners, or ownership teams.
Imagine a leadership retreat where everyone participates in creating a wine that represents the organization.
Months later, that same wine is opened during celebrations, anniversaries, and client dinners—serving as a lasting reminder of the experience.
Why Executive Assistants Love It
Executive assistants are often judged by their ability to find experiences that are thoughtful, exclusive, and unforgettable.
The Seven Birches Barrel Club checks every box.
It is:
- Highly personalized
- Exceptionally exclusive
- Professionally managed from beginning to end
- Luxurious without being flashy
- Educational, engaging, and memorable
- Something very few people will ever have the opportunity to experience
Most importantly…
It’s a story your executive will tell for years.
Discover the Barrel Club
If you’re searching for a gift, incentive, executive experience, or corporate project unlike anything else available, we’d love to introduce you to the Seven Birches Barrel Club. You can also explore our winery, learn about our wines, and contact our team to discuss how the Barrel Club can be customized for your executive, leadership team, or corporate gifting program.


